BÄR meets ADLER e. V.
Brandenburg Klima - Logo Design
Brandenburg Klima is a project of the association Bär meets Adler e. V. and forms a collection of facts, climate hacks and climate goodies, mainly on Instagram. So the demand on the logo was that it should also work in a compact form as a profile picture.
On one hand the project wants to show the efforts of the region for climate protection, but also the voices from the population that partly oppose them. So I decided to combine the two main letters “B” and “K” for Brandenburg Klima with a stylized leaf as a symbol for climate protection and a speech bubble for the discussion and the opposing voices that these actions create. On the left you can also see some intermediate steps of the design process.